About Us

Lil Peppy came to life as a labor of love, sparked by the arrival of my son, Huxley. As a new parent, I embarked on a quest to find engaging, interactive books and products that would not only cater to my baby's developmental and emotional needs but also foster precious moments of bonding and cuddling together.

However, I noticed a significant gap in the market for products like these, particularly those designed in Aotearoa. This encouraged me to take action, leveraging my passion for design and illustration, I created Lil Peppy and its foundational collections: Calm, Soothe, and Excite. My aim was to craft a holistic nurturing environment tailored for Aotearoa's newest and growing Whānau, addressing their unique emotional and developmental needs.

In our commitment to enriching these collections, Lil Peppy is collaborating with other New Zealand baby and child brands. This partnership allows Lil Peppy to expand our collections with innovative products that complement our ethos of quality, emotional and educational value. By joining forces, we not only enhance our offerings but also support the growth and visibility of local businesses, creating a vibrant community of brands dedicated to nurturing the well-being and development of Aotearoa's Newest and growing Whānau.

Moreover, I am thrilled to collaborate with Rhea and Henare from Matatū Consultancy, who bring their exceptional skills to the translation of my books.